How to Choose a Marketing Consultant

Every local business today has a multitude of marketing options available. And it’s all too easy to get bogged down with so many different choices, and waste time and money with products or services that don’t work. 
Your competitors are spending more ad dollars to connect with consumers online and you should too! The trend today among local businesses is to work with one major Marketing Consultant that can do the heavy lifting for you and get you the leads you need without the fuss or bother on your part. Your Marketing Partner should provide the widest distribution possible for your ads, including print, online, mobile and other digital offerings. Most important: That partner should focus on getting you new business leads, not just more clicks on your website or impressions. This partner should invest time in learning about you and your business, and how to make the most of your budget, showing you the 'ROI', return on investment. 

Here's interview, Rick Courville and I did on Good Day NM!
http://www.kob.com/article/stories/S2812135.shtml?cat=11121

Social Media Lessons & Tips from Schedulicity!

How can Social Media foster growth and build your business reputation?
Schedulicity shares their Success Story!
Social Media Optimization like it's close cousin, Search Engine Optimization is a way for local businesses to improve their opportunity to be found online! With Social Media Usage Skyrocketing, the 'Big Three' I recommend are Facebook, Linkedin and Twitter! It's a Great Way to gain a Competitive Edge and connect with clients and potential clients!
http://shoptalk.dexone.com/social/2011/07/social-media-lessons-from-a-small-business-success/

How to Create a Powerful Call to Action for Local Businesses!

Are you including a powerful call to action in your Marketing Messages?
A strong CTA makes it clear what action the customer is expected to take and why. Your approach depends on the action you want to motivate. For example, if the goal is to spur a purchase and you have given the benefits, a simple “Buy Now!” might be all you need. Here are 10 tips for creating strong calls to action:
How to Create a Powerful Call to Action for Local Businesses | Marketing Matters

How to Help Your BIZ Get Found on Local Search!

How to Help Your Business Be Found on Local Search
How can you rank higher in the local search engines and Google Places?
One of the ways to ensure top placement is by getting citations from well-established and well-indexed portals such as DexKnows.com which help the authenticity and credibility about your business to the search engines. Paying attention to your online presence is a sure way to get your business listing near the top on search engine results.
Is your business listed on the local Internet Yellow Pages? Contact me, 505.328.7743 or maria.vega@dexdigital.com for a Free Consultation and a Free Listing!

Free Marketing Workshop, Thursday, August 2, 8:30 am -10:30 am

I will be sponsoring a Free Marketing Workshop with Darren Johnson at the Greater Albuquerque Chamber of Commerce, Thursday, August 2, 8:30 am -10:30 am.
One of the most challenging aspects of succeeding in business is knowing how to creatively, cost effectively, and successfully market your product or service. For business owners, this is sometimes a daily challenge.
One of the best places to advertise one’s business is on the first page of a Google, Yahoo and Big search result,  as this is where 65% of consumers are going and 90% for B2B. The best way to insure such a position is through SEO, Search Engine Optimization and SEM, Search Engine Marketing, SMO, Social Media Marketing. I will be speaking on Internet Marketing.
Join Darren Johnson, author of Letting Go of Stuff®, www.DarrenLJohnson.com

Facebook Tips for Veterinarians, Animal Hospitals/Clinics!

Do you know how crazy Facebook users are about pets? A cute Pomeranian named Boo has his own Facebook page with 2 million fans. Veterinarians, Animal Hospitals, mobile vets and spay and neuter clinics with engaging Facebook pages find that clients will jump in with photos and messages of their own. All of this creates word-of-mouth marketing that builds a veterinary practice. Some successful Vets with Facebook pages were surveyed to find these 10 tips to grow a social media audience!

http://marketingmatters.dexone.com/2314/facebook-tips-veterinarians-animal-hospitals-clinics/

Facebook Tips for Doctors’ Offices and Medical Practices

Are you a Doctor or other Health Professional? Have you written off Social Media or Facebook because of HIPPA laws? Take a look at these 12 active Facebook pages for medical practices to see just what kind of content they post to keep patients engaged without crossing any lines. There are 16 Great Ideas that any doctor’s office could start posting today!

Facebook Tips for Doctors’ Offices and Medical Practices

Reflecting on My Birthday!

I just celebrated my Birthday with my Family! Birthdays are a Great time to Reflect on Goals and Memories. This last year has been one of the hardest I have lived with my daughter's accident, losing my youngest brother to alcohol and drugs, losing the Mother of his children in a car accident, losing my Father to a heart attack. My Father's heart was broken, losing his youngest son how he did. Yet God has shown himself Merciful and Full of Grace! I am so thankful to my Lord and Savior for carrying me through all things. Now I have started the 90 Day Challenge with my good friend and Coach, Dodi and 21 days later, as of June 6th, happy to report losing 5 1/2 inches, including 2 inches from my waist and 2 inches from my hips. I feel better, have more energy and am taking control of my Health! I am now helping others reach their Health & Fitness Goals! So Fulfilling!

How Customers Use Social Media to Shop Local

Did You Know that today's Consumers consult numerous sources when making Purchase Decisions? People do still Care about the Face behind the Business! It is still True that People do Business with People they Know, Like and Trust! Check out the Findings and Tips from the Harris Interactive Study!http://marketingmatters.dexone.com/2080/customers-social-media-shop-local/

Testimonials & Reviews Are Powerful! Are you asking Your Customers for them?

Did you know that over 45% of people polled on Social Media Sites said they Valued and Believed their Friends Recommendations over Paid Advertising! Testimonials and Recommendations Improve Your Visibility and Credibility! Make sure You're Managing Your Online Reputation so you know what's being said about You and Your Biz! Make sure you're Registered on Sites and Directories related to Your Industry!
http://shoptalk.dexone.com/social/2011/10/customer-reviews/

What You Should Know About Social Media Optimization

Social Media Optimization, SMO like it's close cousin, SEO, Search Engine Optimization, is a Way for Local Businesses to Improve their Visibility and Branding!
Read this Free Report, SMO for Local Businesses in 4 Easy Steps!

http://shoptalk.dexone.com/social/wp-content/uploads/2011/06/SMO-for-Local-Businesses-in-4-Easy-Steps.pdf

4 Steps to Manage your Social Media Presence

Differentiating Your Biz

I LOVE What I Do, Helping Business People Implement Simple, yet Powerful Internet Marketing Strategies to Reach their Business Growth Goals!
Online Reputation Management is one of the most Important Strategies that should be at the top of Your List! Your reputation on blogs, review sites like Yelp and Citysearch and Social Sites like Facebook and Twitter, all influence consumers who are online doing research for their buying decisions!
Do You Know What Your Visibility Score is? Overall Visibility Accuracy Score is determined by how many sites you appear on and how complete the data is!
At Dex Digital, we offer a product where you can Track, Manage, and update Your Visibility, Monitor Reviews, Social Buzz and even Compare Your Business to your Competition which will Help You Gain a Competitive Edge!
http://youtu.be/u4bJdYksdGI

@Dex One in Denver training for my new position, Digital Media Marketing Consultant!

What's All the Buzz About Pinterest!

Who is on Pinterest? 18-34 year old upper income women from the American Heartland. 20% of Pinterest Users are male. Pinterest’s users seem to prefer Content that is Creative and Very Visual.
It is Visual Insight into the more Personal and Creative side of the Individuals in your network!
Seeking Ideas and Inspiration is a common theme amongst 'Pinners'! Many of the super users interviewed likened pinning to tearing interesting articles out of a magazine!
I personally Love it! I am a Very Visual Person and it helps me get my 'Creative Fix'!
Check out this article on 'How to Make Your Brand Pinteresting!
http://www.thoughtlabs.com/2012/02/03/5-steps-to-make-your-brand-pinteresting/

Pinterest - the New Social Media Rising Star

Did You Know that Pinterest has become the Top Traffic Driver for Retailers?
Are you on it? I have recently joined and have to admit that I find it FUN, Liking, Sharing, Pinning on my Boards and checking other Boards! And then I Share it on Facebook! I hadn't seen a few regular friends on Facebook & asked them where they'd been and they told me they were now spending most of their Social Media time on Pinterest! Check out attached article and share your Experience!!
Pinterest - the New Social Media Rising Star